EMMA GENERA
NYC-based | bilingual | inclusion advocate
Collaborations and Partnerships
As a talented and versatile makeup artist, Emma has worked with a wide range of clients, from iconic celebrities to leading global brands such as: The New York Times, Lucky Strike Entertainment, Libertine, Dim Mak by Steve Aoki, Varun Bahl, Poison New York, Kody Phillips, Cocora Shop, Paulmi and Harsh, Donny’s Devil, Origins of Oceans, amongst others.
Trusted by Global Brands
With a passion for enhancing natural beauty, Genera has been the lead makeup artist for the We Don’t Have Time Climate Hub’s live broadcast, and has collaborated with notable figures like the WWE Superstar Raquel Rodríguez, Grammy nominated Antonique Smith, New York Times bestselling author Jennifer Wallace, public figure Sima Sistani, politician Reshma Saujani, Dancing With The Stars member Oksana Platero, amongst others.
Redefining Beauty Standards
She brings a deep connection to her roots and is a proud advocate for diversity in the beauty industry. With a focus on inclusivity, she ensures that every client—no matter their skin tone, background, or identity—feels seen, celebrated, and confident. Fluent in both English and Spanish, Emma is based in New York City, where she continues to push boundaries and redefine beauty standards, one brushstroke at a time.
Emma Genera Makeup Artist 